Additional Resources for Attendees

I hope you enjoyed the session “Connecting the Dots: Marketing’s Role in Brand Experience (BX), Customer Experience (CX) and Employee Experience (EX)” and found it informative and timely. Below, please find the presentation slides and some additional resources.

Please don’t hesitate to reach out if you have any questions and make sure to sign up to receive other valuable content and resources from Substance151 directly to your inbox.

Best,
Ida Cheinman

Download “Connecting the Dots: Marketing’s Role in BX, CX, and EX” presentation

Guides and Templates

Tips For Creating Better Buyer Personas [free download]
Customer Experience Journey and Touchpoints Templates [free download]
Your Ultimate Guide to Better Customer Insights [free download]

Related Articles

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Calculating the ROI of Branding
Branding Evolved: The New Brand Management Manifesto
The Bigger Truth About Meaningful Brands (Why “Why” Is Not What You Think It Is)
Branded Customer Experience: Attract, Engage and Win
Living Your Brand: How to Ensure Your Brand Isn’t Dead on Arrival
Why Is Everyone at Starbucks So Nice?
The Forgotten Audience: Crafting Your Brand to Attract and Keep Talent

More Resources

Rebranding Resource Center
Marketing Resources Roundup

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Is your firm or SMPS chapter looking for a speaker who is knowledgeable, engaging, energetic and excels at making complex information accessible and immediately applicable? See Ida’s Speaker Page and contact her today!