Ida Cheinman Talks Gen Z Marketing on PSM Podcast

Tune into Episode 141 of PSM Show, the podcast for AEC marketers. Ida Cheinman, Principal and Creative director of Substance151 and Josh Miles, PSM co-host and Chief Marketing Officer of Society for Marketing Professional Services (SMPS) talk about what professional services firms need to know about the next generation of customers and employees – Gen Z.

Related Resources:

The Z Factor – How to Prepare Your Marketing to Survive the Gen Z Invasion
Gen Z is in the Building: How to Attract, Engage and Retain the Next Generation of Employees