Ida Cheinman shares strategies for marketing and business development using LinkedIn as a powerful tool in the age of virtual networking. This complimentary 30-minute meetup is part of SMPS Pivot & Focus series.

The webinar helps AEC firms’ leadership and public-facing teams master LinkedIn – for good times or bad, including:

• The must-haves of an optimum LinkedIn profile
• Identifying and making connections
• LinkedIn content and strategies for prospecting and ongoing engagement
• LinkedIn etiquette