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The Governor’s Office of Minority Affairs (GOMA) launched “Candid Conversations” – a live video series providing educational topics to business owners, hosted by April Williams.
The first episode, titled “Breaking Through the Marketing Mayhem,” featured Ida Cheinman, Substance151 principal and creative director. She discussed techniques small businesses can use to break through the online clutter of social media and traditional marketing in order to stand out, grow and attract new business.